How Technology is Changing the Way People Shop for Homes


Finding a new place to live used to mean spending your weekends driving through the most attractive neighborhoods, wasting gas and spending hours scouring the streets and sidewalks. These days, those home searches are more likely to start online than in the car, and that is just one of the ways technology is changing the world of real estate.

Technology is changing the way people shop for homes, and that presents both opportunities and challenges for those with homes to sell. Before you put your own home on the market, it pays to explore the many ways technology is changing the home sale landscape. Here are a few examples.

Easier Searches

It used to be hard to search for homes. You either had to drive to the realtor’s office, browse the real estate listings in the local newspaper or pick up one of those glossy home sale magazines.

These days, searching for a home is far easier, and much more precise. With just the click of a mouse, you can filter your home searches by price, number of bedrooms or even lot size. The results are instant, you can focus on the properties you find most appealing.

Greater Price Transparency

The online world has also made it easier to tell what a given home is worth. Greater price transparency is one of the biggest benefits of modern technology in the real estate market, and it is also one of the easiest to access.

With a simple website search, you can instantly get an estimate of what your current home is worth, even before you call a real estate agent. You can also search for recent home sales, giving you valuable insight into the state of the real estate market and the strength of your local marketplace. This transparency is vital for both buyers and sellers, and technology has made it all possible.

The Importance of Curb Appeal

As you can see, technology is changing the real estate landscape for the better in many different ways. From making pricing easier and more effective to allowing buyers to search from their laptops and smartphones, technology has changed the way people buy and sell homes.

Those technological changes have also made curb appeal more important than ever before. The fact that most real estate searches start online means the best looking homes get the most attention, and that makes sprucing your property up more critical than it was just a decade ago. If you plan to sell your home, you need to make it look its best, and now is the perfect time to start.